Click to read this amazingly kind (and thorough!) interview and Grey-Hair-Guide!

Thanks Beth!

Andi Scarbrough of Byu-ti Salon Gives You The Gorgeous Hair Color You’ve Always Dreamed of! | Beauty

www.beautystylewatch.com

Celebrity colorist Andi Scarbrough of Byu-ti Salon Los Angeles shares her best tips for getting hair color you will love.

Debra Pivko, beauty writer for Beachbody Beauty Blog came and interviewed me on the Sulfate Debate!

Believe it or not– there is more to your shampoo than just suds.

Check it out!

 

Re-create this effortless glam look in 10 easy steps!
1. Start with damp hair. Mist a few pumps of Pureology’s Colour Stylist Heat Fortifying Spray over whole head and dry with a paddle or round brush. This preps us for our iron work by protecting hair to heats up to 400 degrees.
2. Section the hair into 3-4 sections, horse-shoe shaped, around the head, pinning the mohawk section on top
3. Spray each section head with Pureology’s StrengtheningControl Hairspray and brush through.
4. Using  1-1 1/2 ” curling iron and wrap a section (approx 2″) around the curling iron ( Bio-ionic amkes the BEST iron!  The barrel does the turning for you!
5. When you get to the top section, wind hair back away from the face.
6. Pin top section back up and out of the way.
7. Create a side-section from just behind the ear up to the edge of the mohawk section.
8. Pull each section up and secure with two bobby pins in an X, right underneath the back and center of the top section with two bobby pins at the scalp. repeat for the other side.
9. let your top section loose, and give it a little back-combing or teasing at the root and run fingers through the curls.  With shorter layers, you may just spray into place.  If you have longer layers or all one length hair, loosely secure a few curls into the two X’s of bobby pins just below the crown.
10. Run hands through and break up curls to soften the look, and finish with a generous dose of Pureology’s Strenghtening Control hairspray for a shiny, touchable, stay-put look.
Oh, Jessica… You never let me down with your good hair.
Always current, never contrived.   We love it!
I love this look because it looks like it took a lot more work than it actually did! The key with these soft, “un-done” do’s is to not get caught up in making a perfect knot.  The beauty is in the effortlessness of it!
1. Start with hair with Pureology’s PureVolume for extrodinary body.
2. Apply Pureology RootLift to the crown area and Silk Bodifier to mid-shafts and ends.  Blowdry with a Bio-ionic paddle brush for incredible shine.
3. Using big hotrollers or a 1 1/2-2″ curling iron, set the entire head.  Allow at least 15-20 mins for curls to cool.
4.  If you have medium length hair or more layers, twist the back up and secure it with criss-crossed bobby pins.  If you have longer hair, you can start with a super high pony tail.  Either way, your ends should be in the highest position on your head.  Remeber to pull your fringe loose if you wear bangs!
5. Divide pony tail hair into three sections.  Spray each section with a healthy dose of Pureology’s InCharge hairspray and give it one or two back-combing strokes to build a base of volume at the root of pony (or top of twist)
6. Take each section and wrap it around the crown of your head, twisting it gently as you go. Secure it to your hair (not the elastic) with a couple of bobby pins, , making sure you leave the last 2-3 inches of hair out. Thinking of a pinwheel, then wrap the other two sections around the first, until you have a loose messy bun with the ends free.
7. With InCharge hairspray, mist the whole do, and then work the loose ends with your fingers and a little more hairspray to spread them out, pulling a few curls or pieces down into the same direction as your fringe.
8. Finish with a mist of Pureology’s InCharge Plus for hair that will stay put all night long.

Someone asked me a question recently, and for the first time, the answer wasn’t right on the tip of my tongue.

“I know they are supposed to be bad for us, but what ARE sulfates, exactly?  And so what if they are in my shampoo?”

I decided to do a little digging and share what I’ve learned…

 

THE GREAT SULFATE DEBATE

What are Sulfates anyway?

Sulfates, to be simple, are detergents.  A surfactant (or lathering agent) is an essential part of the cleansing system.  But not all surfactants are created equal!  Anyone who has washed their clothes in a cheap powdered laundry detergent, versus a color-safe liquid detergent with fabric softener, can attest to the tangible difference.

Several different derivatives exist, which makes it hard for the consumer to know which is which. One would think that, like “food grade” ingredients, someone would regulate the kind of surfactant used in body products, and what we could find in a mechanics shop.   As it stands, that level of discretion is left to the manufacturer, which makes it possible for a consumer to pick up an inexpensive bottle of shampoo at any superstore and walk over to the automotive department and pick up a bottle of garage floor cleaner and recognize the same key ingredient in both.

Well, what’s the difference?

There are two common types of surfactants:  Sulfates, and Sulfonates.

Sulfates are the nasty ones. A known carcinogen, sulfates are derived from lye and animal fats. They are harsh and drying, irritate skin, and strip hair color (both natural and artificial).  Sulfates are extremely alkaline, similar on the pH scale to products used often in dish soaps, heavy duty cleansers, and in tanning of animal skins (to remove hair!).

Sulfonates, in contrast, are acidic.  A cousin, of sorts, to sulfates, these surfactants are derived from coconut oil.  They are very mild and used primarily in products formulated for babies. They are considerably more expensive to mass produce, which is why drugstore shampoos don’t use them.  Pureology, the leader in serious colour care, has been utilizing these powerful natural alternatives before being “sulfate-free” was cool.  A leader in innovative technology, Pureology uses coconut, sugar, and corn to create their rich, decadent (and guaranteed color safe!) lathers in their shampoos.  They contain no animal products or by-products or petrol chemical derivatives.  Their signature Zero-Sulfate formulas have spurred a health-conscious movement throughout the beauty industry.

Why should I care what my shampoo’s pH is?

Hair naturally has a pH of 4.5-5.5, which makes it slightly acidic (neutral is 7).  Sodium Laurel Sulfate is very alkaline, having a pH of up to 10, which is clear on the other end of the scale.

Think about this: The outside of the hair shaft, called the cuticle, resembles shingles on a roof. When permanent color is deposited into the hair shaft, those shingles are opened slightly, and then the dye molecules are inserted, and the hair will naturally return to its pH of 4.5-5.5 in about 72 hours. Some color lines, like Redken Shades EQ, are themselves acidic on the pH scale.  So when your stylist offers a toner, or gloss, or glaze as part of your color service, they are offering you a much more secure deposit and retention of your color by returning the hair cuticle to its natural pH and smoothing those “shingles” back down immediately.  Pureology’s leave-in conditioning treatment and detangler, ColourMax, actually has a pH of 3.5, securing the retention of your hair color every day.

Now consider this: What happens when we have too much salt? We swell up, right? For reference, the salt content of the ocean is 3.3-3.8%.  An inexpensive bottle of drugstore shampoo can contain up to 7% salt.  So if you then go home and use a over-the-counter shampoo, which, being alkaline (the opposite of a cuticle-closing acidic pH), will open the cuticle back up, allowing your gorgeous hair color investment to literally wash out of your hair and down the drain.  Over time, this causes the deterioration of natural pigment as well.  Any natural brunettes with light, brassy ends can attest that!

What…and Why should I buy?

If you ask this professional, the health concerns surrounding sulfates will re-create the chemical compounds our industry is built on.  But if that doesn’t resonate with you, think of it this way: would you ever pay a pretty penny for a party dress, and then launder it in dish-soap?  Why would you treat your hair, the accessory you never take off, with less care and consideration?  Do yourself and your hair a favor – try the difference of a Zero-Sulfate shampoo.  You’re backed by Pureology’s promise:  Longer lasting colour or your money back, guaranteed!